Heading over 600 km west from Tokyo, you'll find Shikoku, the smallest of the four main islands in the Japanese archipelago. Particularly, Ehime Prefecture, facing the Seto Inland Sea, is a hidden gem for tourism in Japan!
This time, let's explore the intriguing shop called "Toys Bread Factory" in Matsuyama City, Ehime Prefecture, which sells American miscellaneous goods and bread.
Just Like America! A Shop Packed with Miscellaneous Goods and Bread.
The shop exudes an American atmosphere from its exterior, and the inside is brimming with American miscellaneous goods. With flashy colored signs and dazzling interiors, it's easy to forget you're in Japan!
You'll also find familiar logos and well-known characters scattered here and there.
The bread displayed among the American miscellaneous goods is all uniquely distinctive.
In the second column from the left, there are adorable bread shaped like the popular character "Snoopy"!
Additionally, there are eccentric bread like those shaped as mustaches or lips, offering an array of "unusual" bread not commonly seen elsewhere.
These are the bread items that were sold during the Christmas season.
In addition to presents and candy canes, there were even bread with the face of the loyal dog "Gromit" from "Wallace and Gromit" – a bread almost too cute to eat!
At 'Toys Bread Factory,' they primarily sell bread shaped like famous characters and adorable designs, along with the more common types of bread found in bakeries. And, of course, they are delicious, so if any of these bread items catch your eye, be sure to give them a try!
Off-the-beaten-path tourist destinations in Japan! Introducing the charming spots in Ehime Prefecture.
Credit : photoAC
Ehime Prefecture, known for its mild climate and low rainfall even within Japan. While snow is rare in the plains during winter, the mountainous areas offer ample snowfall, providing opportunities for winter sports and showcasing various aspects throughout the four seasons!
Let's explore tourist spots in Ehime Prefecture that allow you to enjoy the abundant nature while experiencing Japan's history and culture.
1. Matsuyama Castle
Matsuyama Castle is an expansive castle constructed by Kato Yoshiaki, a retainer of Toyotomi Hideyoshi. With features like the "hollyhock" crest on the roof tiles, the sole turret ("yagura") in Japan, and climbing stone walls, the castle boasts 21 buildings designated as important cultural properties of the nation.
The panoramic view from the top floor of the castle, standing at an elevation of 161 meters, is a must-see. Illuminated at night, it reveals a different charm from its daytime appearance. The castle grounds are an ideal spot for cherry blossom viewing and birdwatching, delighting the eyes of visitors with the changing seasons!
2. Dogo Onsen
Dogo Onsen, boasting a history of 3000 years, is mentioned in famous Japanese literature such as the "Nihon Shoki" and "The Tale of Genji," and is considered one of Japan's three oldest hot springs. It gained prominence as the setting for Natsume Soseki's novel "Botchan" and is renowned globally as a prestigious hot spring, earning the highest three-star rating in the Michelin Green Guide Japan.
The retro wooden streets, maintaining the atmosphere of the Taisho era, allow for a leisurely stroll, as if time has stood still. It is also said to have served as the model for the world-famous Studio Ghibli film "Spirited Away," making it a must-visit spot for Ghibli fans!
3. Roadside Station Tatarashimanami Park
It is a popular viewpoint where you can enjoy the panoramic view of the Seto Inland Sea, including the world-renowned cable-stayed bridge, the Tatara Bridge.
There are restaurants serving proud dishes made with fresh seafood and local produce, making it a perfect dining spot! Don't miss the opportunity to shop at the local agricultural and fisheries direct sales office, where fresh vegetables, citrus fruits, and seafood produced locally are available for purchase.
Taking a break from sightseeing in Ehime, let's visit a place where you can enjoy both visually and gastronomically.
The city of Matsuyama, where we introduced "Toys Bread Factory" this time, is located in the central part of Ehime Prefecture. How about making a stop at this otherworldly bakery for a break during your Ehime sightseeing?
When you visit Ehime Prefecture, be sure to check it out!
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